Responsive web design is an approach where the web server always sends the same HTML code to all devices (Desktop or Mobile) and CSS is used to alter the rendering of the page on the device using media queries.
Approach suggests that design and development should respond to the user’s behavior and environment based on screen size, platform and orientation.
Boston Globe is one such example of the Responsive Website Design:
Why Responsive Design?
Using responsive web design to build a website has many good aspects like:
- Using a single URL for a piece of content makes it easier for users to interact with, share, and link that content. Also, a single URL for the same content helps from SEO perspective as well.
- No redirection is required for users to get to the device-optimized view, thereby reducing the loading time.
- It saves resources for both your site and Google’s crawlers. For responsive web design pages, any GoogleBot user agent can crawl your pages once, as opposed to crawling multiple times with different user agents, to retrieve your content. This improves crawling efficiency and indirectly helps Google to crawl and index more of the site’s content.
At Web Geometrics, We understand the importance of having a responsive website and its importance for a business from strategy point of view. We are a leading Responsive Website Design Company in India.